Welcome to the second chapter of the IP for Business Blueprint course. I’m Jenn McNeely with JWM Designs & Marketing, and in this lesson, I’m going to talk about copyright, what it is, what it protects, what things can be copyright protected, and the difference between a registered and unregistered copyright. This is the first video in the copyright chapter of my intellectual property course, and it is packed with a lot of information.
If your business creates or uses any original works of authorship such as songs, artwork, photography, videos, writing, or software, you need to understand your rights when it comes to your creative works and how to properly use other people’s creative materials in your business to avoid potential infringement. Knowledge of these things not only protects your business from people who may want to profit off of your hard work and good reputation, but it protects you from trampling over other people’s rights. This lesson will provide you with the foundation you need to understand your ownership rights in copyright.
Copyright protects original works of authorship, including literary, dramatic musical, and artistic works such as poetry, novels, movies, songs, computer software, choreography, sculptures, photography, website, graphics, architecture. To be clear, copyright does not protect against ideas and facts. It does protect the way in which those ideas and facts are expressed. When I say express, I mean that in order for copyright protection to attach to your creative work, it has to be affixed to a tangible medium like paper, a canvas, audio recording, or videotape. The protection is automatic the moment you express your original creative idea in a tangible medium. Similar to trademarks, you do not need to register your copyright in order for these protections to attach. By virtue of simply being created and affixed to a tangible medium, you are now the proud owner of the copyright. Congratulations!
What You Can Expect: Each week I will post a new chapter on my blog and my YouTube Channel. Be sure to download the e-notebook for this course. It is packed with so much information and with space for you to take notes.
Link to e-notebook: https://bit.ly/2SIufR8